Supergreat Presents is a series of live shows promoting everything from new beauty brands to app support to tips from professional MUAs within Supergreat’s beauty community. The debut show, The Checkout, was developed to demo newly released products during a coveted livestream with the goal of increasing sales, establishing product efficacy, and spreading brand awareness. Three more shows were created following The Checkout’s success. The four live shows follow a fresh brand style with vivid color pairings that pay homage to television’s no signal bars. With that, the visual goal was to create brilliantly contrasting artwork that catches the Gen Z eye while standing out amongst the varied content on the app and dot com.
Role: Art Direction / Design
Show Development: Nic Houde, Susie Benitez, Mona Marie Brandes